Friday, September 18, 2009

How much? (Hint: it’s not about the money)

Usually after we have gone through the creative process of asking “What if” and “Why” the reality hits. The client asks the unavoidable question “How much is this going to cost me?”

So what is the cost of good design? Is it more expensive than a bad one? How about an average? What if they all cost the same?

The quality of architecture is not determined by its cost. After all, the sunlight coming through the window is free, but it is the architect’s job to capture it.

So how much for this cozy feeling of a window seat where you settle to read a book? How much for the dining space that welcomes a family for dinner after a long busy day? How much for that patch of grass in front of my house where neighbors gather on Friday afternoon for a glass of Chianti?

The environment that is simple, functional and inspiring doesn’t cost more. But how much is it worth?

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